{"id":24281,"date":"2017-07-21T09:55:03","date_gmt":"2017-07-21T14:55:03","guid":{"rendered":"https:\/\/audiotheme.com\/?p=24281"},"modified":"2022-11-25T14:15:31","modified_gmt":"2022-11-25T20:15:31","slug":"using-hashtags-to-promote-your-music-on-instagram","status":"publish","type":"post","link":"https:\/\/audiotheme.com\/blog\/using-hashtags-to-promote-your-music-on-instagram\/","title":{"rendered":"Using Hashtags to Promote Your Music On Instagram"},"content":{"rendered":"

Social media is one of the best ways for bands and musicians to connect with fans<\/a> and communities on a regular basis. While Facebook continues its dominance as the most-used platform, the gap between it and others is closing. Given the fact that users share 95 Million<\/a> photos and videos a day, Instagram appears to be gaining considerable ground in the social media world.<\/p>\n

Designed to be the first mobile-only social network, Instagram found a unique way to tap into the 46 times a day<\/a> the average American checks their phone. With Facebook\u2019s acquisition, Instagram gained even more muscle behind their growth efforts. As of April 2017, Instagram had reached 700 Million active monthly users, and 35% percent<\/a> of those users access the app daily.<\/p>\n

The numbers are strong and the audience is there, so how can bands and musicians take advantage of Instagram\u2019s growth? Let\u2019s cover a few tactics for promoting your music<\/a> on Instagram.
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Hashtags<\/h2>\n

We all know what a hashtag is. You either love them or hate them, but they\u2019re essential if you\u2019re trying to make your content searchable. Hashtags within Instagram are live links. For example, clicking a photo tagged with #acousticmusic<\/a> in the Instagram app, will bring up a page full of videos and photos tagged the same way. Posts not utilizing hashtags will only be seen by followers of your page. Adding even one hashtag is an easy and free way to increase the amount of people who see your post.<\/p>\n

\"Promote<\/p>\n

This can be a great way to attract new followers. With a little time and effort, you can develop tags that will actually attract a very specific audience to your page. These folks may then visit your site, make a purchase, or come out to a show.<\/p>\n

Hashtag basics<\/h3>\n

If you\u2019re not familiar with using hashtags, below is a list of guidelines that will help develop a basic understanding and get you rolling with your tags.<\/p>\n